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Navigate ASIC, APRA, and ACCC requirements with confidence. Anchor's AI checks your insurance marketing content against Australian regulations in real time — so your team can move faster without increasing compliance risk.
Insurance marketing in Australia is regulated by ASIC, APRA, and the ACCC. Requirements cover everything from mandatory disclosures and PDS references to claims accuracy and comparison advertising standards. A single non-compliant advertisement can result in regulatory action, significant fines, or loss of licence.
Financial Services Regulation
Prudential Regulation
Consumer Protection
Platform Ad Policies
Comprehensive compliance coverage for insurance marketing content.
Ensure insurance product advertising includes all required disclosure statements and that Product Disclosure Statements (PDS) are referenced correctly.
Detect misleading claims about coverage, exclusions, or policy terms. Ensure advertised benefits accurately reflect the underlying product.
Verify that insurance product comparisons are accurate, fair, and comply with ACCC guidelines. Flag misleading side-by-side comparisons.
Check that insurance marketing materials comply with ASIC rules around unsolicited contact, including cold calling and direct mail restrictions.
Add your marketing copy, social media posts, digital ads, or email content. Anchor accepts all insurance marketing formats.
Our AI analyses your content against ASIC, APRA, ACCC, and platform-specific rules in seconds — with a risk score and issue breakdown.
Review issues, apply suggested fixes, route through your approval workflow, and publish with a complete audit trail.
Life, TPD, and income protection insurers
Private health fund marketing and member communications
Home, car, travel, and business insurance
Comparison platforms and insurance advisory services
Join insurance marketing teams across Australia using Anchor to ensure their content meets ASIC, APRA, and ACCC requirements.